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Founded in 1970 by Kenzo Takada, KENZO began modestly as a handmade label under the moniker Jungle Jap sold at the Parisian Galerie Vivienne. After gaining a cult following, Takada opened a flagship store and soon expanded into a full-fledged lifestyle brand.  With Kenzo Takada’s retirement in 1999, the label has been revitalized with creative direction from ultra-hip New York City style arbiters Carol Lim and Humberto Leon, founders of the cutting-edge concept store Opening Ceremony. The brand’s revamp features amplified sportswear imbued with neon hues, savage animal prints and tribal-inspired symbols, adding a playful twist to the classic urban uniform. Look to the brand’s signature embroidered sweatshirts and roaring tiger print logo tees for season-season staples.