close

MSGM

The buzziest label to emerge from Milan in recent memory, contemporary stalwart MSGM was established in 2009 with a then-prescient flouro-heavy collection that caught the fashion establishment off guard. “I wanted to try something that would be very strong, very colorful and very happy,” MSGM’s designer, Massimo Giorgetti, says. A former DJ and retail consultant lacking formal fashion training, Giorgetti began his career producing small-scale denim collections in his native Italy, culling inspiration from indie music and contemporary art. In 2010, MGSM was a finalist in Vogue Italia’s Who’s On Next? competition, precipitating the label’s meteoric rise.Mix-and-match prints, riotous colors and streetwear influences are all hallmarks of the youthful, separates-heavy label. Fun, fresh and spirited, MSGM is about ease as much as edge, drawing the eye to vibrant, mixed-media pieces both modern and marvelous.
Loading
$ 1,015
NEW SPRING ARRIVALS
$ 905
NEW SPRING ARRIVALS
$ 405
NEW SPRING ARRIVALS
$ 445
NEW SPRING ARRIVALS
$ 535
NEW SPRING ARRIVALS
$ 735
NEW SPRING ARRIVALS
$ 165
NEW SPRING ARRIVALS
$ 295
NEW SPRING ARRIVALS
$ 405
NEW SPRING ARRIVALS
$ 625
NEW SPRING ARRIVALS
$ 355
NEW SPRING ARRIVALS
$ 625
NEW SPRING ARRIVALS
$ 335
NEW SPRING ARRIVALS
$ 545
NEW SPRING ARRIVALS
$ 295
NEW SPRING ARRIVALS
$ 625$ 375

40% off

$ 385$ 192

50% off

$ 315$ 189

40% off

$ 1,125$ 787

30% off

$ 305$ 183

40% off

$ 605$ 363

40% off

$ 1,035$ 724

30% off

$ 385$ 231

40% off

$ 435$ 304

30% off

$ 355$ 248

30% off

sold out
$ 625$ 375

40% off

$ 585$ 409

30% off

$ 815$ 570

30% off

$ 625$ 437

30% off

$ 465$ 325

30% off

$ 325$ 227

30% off

$ 405$ 243

40% off

$ 515$ 360

30% off

$ 185$ 111

40% off

$ 345$ 241

30% off