Controller:Fashion ID GmbH & Co. KG
Berliner Allee 2
You can contact our data protection officer at:Fashion ID GmbH & Co. KG
Data Protection Officer
Berliner Allee 2
We value the privacy of your personal data. We process your data primarily in order to provide you with a functional and easy-to-use website. We want to ensure that you can use our content and offers through this website. Moreover, we only process your data if and to the extent permitted by law. Please refer to the following remarks for further information.
Processing of personal data while visiting our website
Every time you visit our website, our system automatically collects data and information from your computer system. These data is stored in the log files of our system. The aforementioned data will not be stored together with other personal data. In this context we collect the following data:
- Information about the browser type and operating system as well as their used version
- Your operating system
- Your IP-Address
- Date and time of access
- Websites from which your system accesses our website
- Websites accessed by your system through our website
It is necessary for our system to temporarily store the IP address so that the website can be provided to your system. Your IP address must remain stored for the duration of the respective visit of the website. The storage in log files therefore serves the functionality of the website. We also use this data to optimise our website and secure our information technology systems. The data is not used for marketing purposes in this context.
The legal basis for the temporary storage of data and log files is Art. 6 para. 1 lit. f of the General Data Protection Regulation (hereinafter: "GDPR").
The data will be stored as long as it is necessary to achieve the purpose for which it was collected. If data is required to make the website available, it is no longer required once the respective session has ended. Your data will then be deleted automatically. If the data is stored in log files, this is usually the case after fourteen days at the latest. If the aforementioned data is further stored, however, your IP address will be deleted or altered in this case, so that no allocation of your IP address is possible. The collection of data for the purpose of providing the website and the storage of data in log files is necessary for the functioning of the website.
Technically required cookies
We only use technically necessary cookies on our website. These are text files that are stored in or by your Internet browser on your computer system. When you access our website, a cookie may be stored on your system. This cookie contains an individual string of characters that can be used to identify your browser the next time you visit our website.
Cookies for the analysis of surfing behavior
- Entered keywords on external pages
- Frequency of page views
- Use of website functions
Cookies are used to improve our website’s quality and its contents. These cookies allow us to learn how this website is being used and thus to optimize our service continuously. These purposes also reflect our legitimate interest in processing personal data in accordance with Art. 6 (1) lit. f GDPR.
If you object to the use of these cookies by configuring your browser accordingly, you will not suffer any disadvantages. All functions of the website will still be available.
The storage time for cookies to analyze the surfing behaviour is three years.
- Google will use this information on our behalf to evaluate the use of our website, to generate reports on the activities within our website and to provide further services to us in connection with the use of our website. Pseudonymous user profiles can be created from the processed data.
- We only use Google Analytics with activated IP anonymisation. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. The IP address transmitted by your browser will not be combined with other data from Google.
- For more information about Google's use of data for advertising purposes, as well as options to opt-out and object to such use, please visit the Google websites: https://www.google.com/intl/de/policies/privacy/partners/ ("Google's use of data in connection with your use of our partners' websites or apps"), http://www.google.com/policies/technologies/ads ("Google's use of data for advertising purposes"), http://www.google.de/settings/ads ("Manage the information Google uses to serve ads to you") and http://www.google.com/ads/preferences/ ("Determine which ads Google shows you"). As an alternative to the browser add-on or within browsers on mobile devices, please click this link to prevent Google Analytics from collecting data within this website in the future. An opt-out cookie will be placed on your device. This cookie stores the fact that we are not allowed to use your data for Google Analytics. If you delete your stored cookies, you will have to click this link again.
- Data transferred to the US are subject to a European Commission adequacy decision, the Privacy Shield. Google participates in the Privacy Shield and has submitted to the requirements (available at https://www.privacyshield.gov/list).
- The storage period for cookies is three years.
Below you can find a summary of your rights under the GDPR.
Right to withdraw your consent – Art. 7 para 3 GDPR
You can withdraw your consent at any time. The revocation of your consent does not affect the legality of the processing carried out on the basis of the consent up to the revocation. Please send your revocation via email to:
or by mail to:Fashion ID GmbH & Co. KG
Berliner Allee 2
Right of access – Art. 15 GDPR,
You may request comprehensive information about your personal data and the context in which it was processed, such as the purposes for which it was processed or the duration of its storage.
Right to rectification – Art. 16 GDPR
You may request that incorrect personal data be corrected.
Right to erasure – Art. 17 GDPR
You can request that we delete your personal data if this data is no longer required for legal reasons or may no longer be processed.
Right to restriction of processing – Art. 18 GDPR
You have the right to prevent further processing of your personal data, e.g. if your data cannot yet be deleted due to conflicting storage obligations.
Notification obligation – Art. 19 GDPR
We are obliged to inform all recipients to whom your data has been disclosed by us of any correction or deletion of your data or any restriction on processing. This does not apply if it is impossible for us to provide this information or if the effort involved is disproportionate. We will inform you of these recipients if you so request.
Right to data portability – Art. 20 GDPR
Subject to the following provisions, you have the right to demand the transfer of your data in a common electronic, machine-readable data format. The right to data transfer includes the right to transfer the data to another controller; on request we will therefore - as far as technically possible - transfer data directly to a controller named or to be named by you. The right to data transfer applies only to data provided by you and presupposes that processing takes place on the basis of consent or for the execution of a contract and is carried out with the aid of automated procedures. The right to data portability according to Art. 20 GDPR does not affect the right to data erasure according to Art. 17 GDPR. Data transmission is subject to the rights and freedoms of other persons whose rights may be affected by the data transmission.
Right to object – Art. 21 GDPR
In the case of processing personal data to perform tasks in the public interest (Art. 6 para. 1 lit. e) GDPR) or on the basis of legitimate interests (Art. 6 para. 1 lit. f) GDPR), you may object to the processing of your personal data at any time with effect for the future. In the event of objection, we must refrain from any further processing of your data for the aforementioned purposes, unless,
- there are compelling grounds for processing worthy of protection which override your interests, rights and freedoms, or
- Processing of personal data is necessary for the assertion, exercise or defence of legal claims.
- You can object to the use of your data for the purpose of direct marketing at any time with effect for the future. In the event of objection, we must refrain from any further processing of your data for the purpose of direct marketing
Automated individual decision-making, including profiling – Art. 22 GDPR
You have the right not to be subject to a decision based solely on automated processing - including profiling - if it has any legal effect on you or similarly affects you. An automated decision is exceptionally permitted if either (i) you have previously given your express consent or (ii) the decision is necessary for the conclusion or performance of a contract between you and us or (iii) applicable law permits this and these provisions contain reasonable measures to protect your rights and freedoms as well as your legitimate interests. In cases (i) and (ii), we will take reasonable steps to protect your rights and freedoms and your legitimate interests. This includes that you may explain your position, challenge the automatic decision and request personal referral by one of our employees.
Right to lodge a complaint with a supervisory authority – Art. 77 GDPR
You have the right to lodge a complaint with the competent supervisory authority if you are of the opinion that our processing of your personal data violates the GDPR. The following supervisory authority is competent for us: Landesbeauftragte für Datenschutz und Informationsfreiheit Nordrhein-Westfalen, Kavalleriestr. 2-4, 40213 Düsseldorf, phone: +49-211-38424-0, fax: +49-211-38424-10, email: firstname.lastname@example.org.